Gift of Life 18

GIFT OF LIFE

INFOGRAPHIC, ANIMATION AND PACKAGING DESIGN

I made Q-Can Do It, to spread awareness about the gift of life bone marrow registry. I designed a three pack of Q-tips to show the components most important to the brand. Each box has the step by step process to show how the user can swab at home. The first one is about different blood cancers and the effects they have on the patients and families. It explains how hard it is to find a match which is why it encourages you to take two minutes of your time and swab. It also goes through the matching process and the statistics of survival following a transplant. The second box is about donation process and how your donated bone marrow can save lives. The last one is about the recovery process and the importance of committing after being matched. I also created three promotional animations for Facebook that correspond with each package topic.

Art Direction: Abby Guido and Scott Laserow

Gift of Life 01
Gift of Life 01

Gift of Life 03
Gift of Life 03

Gift of Life 06
Gift of Life 06

Gift of Life 01
Gift of Life 01

1/6
Gift of Life 14
Gift of Life 14

Gift of Life 13
Gift of Life 13

Gift of Life 15
Gift of Life 15

Gift of Life 14
Gift of Life 14

1/3
Gift of Life 10
Gift of Life 10

Gift of Life 09
Gift of Life 09

Gift of Life 16
Gift of Life 16

Gift of Life 10
Gift of Life 10

1/3
Gift of Life 12
Gift of Life 12

Gift of Life 11
Gift of Life 11

Gift of Life 18
Gift of Life 18

Gift of Life 12
Gift of Life 12

1/4